Consulting and market strategies

We create a head start through technology and market understanding

We have developed a unique consulting methodology for this purpose: we combine international market knowledge with technology and organizational understanding. If this triad is applied correctly, new solutions are created for our clients that are logically embedded in the evolution of the company.

Through our technological understanding and our own innovative strength, we enrich our consulting mandates with technical implementation expertise and thus open doors to new solutions.

We specialize in the technology paths of renewable energies, in particular hydrogen and its derivatives, as well as internationalization projects. For projects in Africa, we can also offer SMEs the opportunity to benefit from BAFA consulting vouchers for Africa.

Our highlights

International market analyses

Strategy and business models

Access to international partners & networks

Global growth
to secure the future

We enable our customers to develop international markets successfully and sustainably

With our focus on North America, Africa and the Arabian Peninsula, we know the local particularities and framework conditions. We offer access to relevant networks and stakeholders and have many years of experience in specifying customized products. How you benefit:

  • Tailor-made products for international markets
  • Seamless success through integration with customer organizations
  • Long-term and sustainable business expansion

“For your corporate and growth strategy, we advise you on technological issues, transformation and the definition of new products that fit the market. Our work is based on sound technology and market analyses, which we tailor to our clients’ needs.”
Dr. Jörn Seebode, Managing Director

Market entry Africa

One of our specialties

Many countries in Africa, especially south of the Sahara, are established industrial partners for Germany and Europe: for example, for the automotive industry or, in future, the energy and hydrogen sector.

The market is growing: Africa has the second largest economic growth after Asia. And: international funding and industrial growth plans are available.

We open up the African market for you as part of our customized business consulting services. We evaluate the opportunities to close gaps in the market with your existing products and successfully start scaling up. Together, we develop and design your future products and business models that are particularly well suited to the African market.

“We support you in international market development. We identify growth opportunities and stability boosters, make targeted use of them and thus minimize risks.”
Tom George, Managing Director

How we proceed

Double-Diamond process

Our work always follows the double-diamond process. In this way, we open up new solution spaces, focus them on our customers and then develop concrete approaches and strategies with real action tasks.

New: Sprint-OKR consulting

Our established Sprint-OKR consulting also offers a structured, results-oriented approach in short, clearly defined sprint cycles. You benefit from:

  • High reaction speed
  • Fast results
  • Market and customer-oriented testing
  • Full cost control

Practical examples and customer projects

Strategic portfolio expansion for drive manufacturers

  • Market analysis and environmental survey
  • Scenario development of alternative drives
  • Assessment of feasibility and business potential

Analysis and matchmaking for the hydrogen industry

  • Analysis of the Australian hydrogen market
  • Qualified interviews and hypothesis derivation
  • Matchmaking with the Saxon industries

Product strategy for new exoskeleton components

  • Analysis of the market for exoskeletons, cobots and industrial robots
  • Analysis of the client’s capabilities and unique selling points
  • Individual product-market fit

Make additional savings as an SME!


Concept and product development

We develop product concepts that suit you. Read more

moveLab

moveLab is our own development department for future-oriented products. Read more

Satisfied customers

Find out more about our successful projects and references. Read more

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